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Australia's Pandemic Pets Drive Jobs Boom in the Animal Sector

30% of Australians adopted a pandemic pet, driving exponential demand for pet services

New research by global hiring platform Indeed has revealed the number of jobs posted for animal services and care has increased almost 60% in the past three years, including a 190% rise in non-veterinarian roles, owing to over a third of Australian households adopting a pet during the pandemic.

And with a further 15% confirming they have also considered becoming pet owners, demand for talent in the pet care sector is only set to rise.

From doggy day care workers and animal groomers, to alternative animal therapy practitioner -
 like canine rehabilitation and myofunctional therapists - the scope for employment in the animal sector continues to broaden as people search for new ways to care for and pamper their pets. This is further compounded by pet owners returning to the office and wanting their pet to be well cared for in their absence.

People in full-time employment were the most likely to welcome an animal into their home (49%) in the last two years, compared to just 26% of people working part-time. And younger Australians were the greatest adopters of pets, with 48% of Millennials saying they added a pet to their home in the last two years, compared to only 17% of Baby Boomers.

Vacancies in veterinarian care on the decline

While demand for pet care services has boomed, interestingly job adverts for animal medicine roles have been falling.

Indeed’s insights show that while job adverts for veterinarians, veterinary surgeons and nurses are the most common jobs in animal care, comprising almost one third (31%) of jobs available, the number of job postings for the sector in January to April this year was 38% lower than the same period three years ago. This compares with a 190% increase in non-veterinary animal-based roles over the same period.

Shampooed, set and styled: pet grooming in high demand

Nearly a third (28%) of pet owners who visit groomers say their use of groomers increased since the pandemic began.

Men are more than twice as likely to regularly use groomers compared to women; with 41% of male pet owners booking their pet in for a spa day, compared to just 16% of female owners.

In general, Gen Xs are the most prone to pampering their pooch, with 54% saying they take their pets to groomers, compared to 42% of Millennials and 33% of Baby Boomers.

Hired help for pandemic pets is rising

Around one in three Australian pet owners have used pet sitters (32%) and behaviour trainers (30%), while almost a quarter have used animal day care (23%) and dog walking services (22%).

Over a third of those who have used animal day care (39%), trainers (36%), or pet sitters (36%), say they have increased their use of these services since the pandemic began. Almost half (49%) of pet owners who had used dog walkers previously, say their usage has increased since COVID-19.

The hiring of pet sitters and trainers is even greater among those who work from home, with almost half saying they use pet sitters (49%) and trainers (46%) more often now than in pre-pandemic times.

Overall remote workers are more likely than onsite workers to have used pet sitters (46% v. 30%), trainers (44% v. 30%), animal day care (39% v. 19%), and dog walkers (37% v. 17%).

Alternative therapies for pets on the rise

Almost a quarter (24%) of pet owners have taken their pets to alternative health practitioners such as therapists, naturopaths, acupuncturists, nutritionists, and psychologists. A further 15% say they have considered using these types of therapies to help their pet.

For pet owners who do seek out alternative therapies, 38% say their use of these services has remained steady over the last two years, while 45% say they’ve accessed these therapies more frequently since the pandemic began.

Callam Pickering, Senior APAC Economist at Indeed says “As we welcomed new pets into our homes during the pandemic, Australians’ demand for pet care services increased. This trend underpinned a huge rise in the number of job ads for pet care and services on Indeed’s website.”

“Unsurprisingly Australians value, love and spoil their pets. They’ve been a reliable source of companionship, and a distraction from what might have been long periods of lockdowns.”

“If you’re an animal lover and would love to work with cats and dogs, now is a great time to secure a role in the industry.”

Key Findings:

  • A third of Australians say they added a pet to their household in the last two years. More than one in seven (15%) considered it.
  • The number of animal-based job postings was 1.6 times higher in Jan-Apr of 2022 than in the same period three years ago and 2.9 times higher for non-veterinarian roles.
  • Half of Australian pet owners who have previously used dog walkers or groomers say they have used them more since COVID-19 began.
  • Almost a quarter of pet owners have sought out alternative health measures for their pet, with 41% using these services more since COVID-19 began.

About the survey

This survey was conducted by YouGov between 12 – 16 May 2022, surveying a nationally representative online sample of 1,032 Australians aged 18+.

About Indeed

Indeed was founded in 2004 as the first comprehensive search engine for jobs. Since then, Indeed has grown to nearly 10,000 employees in 27 offices in 14 locations around the globe and is the #1 job site in the world. For more information, visit

MEDIA RELEASE, September 2022

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