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This week, premium scrubs and medical apparel company, Dr. Woof Apparel launched a limited edition ‘Got Your Back’ stethoscope charm, in partnership with renowned veterinarian, Dr. Marlena Lopez.
The charm, which features two koalas, is the latest addition to the #OperationWoof collection which aims to support charitable causes and celebrate artists, educators and creatives in the medical community.
The quirky charm, which attaches to any stethoscope and can also be worn on handbags or clipped onto other accessories, was designed by Dr. Lopez and the Dr. Woof co-founders in hopes of sparking conversations about animal welfare and Vets For Compassion and giving veterinary professionals an opening to encourage their colleagues to volunteer for the worthy cause.
Commenting on the launch, Dr. Woof Apparel co-founder, Dr. Ron See, DVM, said: “We created ‘Got Your Back’ with Dr. Lopez as part of #OperationWoof our mission to make the medical world smile.
Through #OperationWoof we make an effort to support causes that the medical community cares about. For this project, we knew that we wanted to support wildlife rehabilitation and Vets For Compassion was a perfect fit. Every year their amazing veterinary volunteers have the back of hundreds of injured Aussie animals, including koalas. We have a deep respect for the work they do, and so do our community.”
Vets For Compassion’s founder Dr. Elaine Ong comments on the initiative: “We are so humbled that the team at Dr. Woof Apparel and Dr. Lopez have chosen to support Vets For Compassion with this initiative. Our team is made up of all volunteers, from the on the ground rescuers, veterinarians, vet nurses, darters and drone pilots, through to the behind the scenes staff.
Vets For Compassion’s founder Dr. Elaine Ong comments on the initiative: “We are so humbled that the team at Dr. Woof Apparel and Dr. Lopez have chosen to support Vets For Compassion with this initiative. Our team is made up of all volunteers, from the on the ground rescuers, veterinarians, vet nurses, darters and drone pilots, through to the behind the scenes staff.
It is the generosity of our supporters and donations like these that enable us to continue our work to alleviate the suffering of animals in need of our help.
“Part of our mission is to educate as many people as possible about animal welfare. As urban development continues to sprawl, the tragic inevitably is that more interactions and accidents with wildlife will occur. We want to spread the word as far as possible about the importance of protecting these vulnerable animals, and initiatives like #OperationWoof play an integral part in making that happen.”
“Part of our mission is to educate as many people as possible about animal welfare. As urban development continues to sprawl, the tragic inevitably is that more interactions and accidents with wildlife will occur. We want to spread the word as far as possible about the importance of protecting these vulnerable animals, and initiatives like #OperationWoof play an integral part in making that happen.”
To celebrate the launch, Dr. Lopez has created a viral social media campaign, designed to inspire and encourage young vets to become Vets For Compassion volunteers.
Commenting on the partnership, Dr. Woof co-founder, Dr. See said: “One of our favourite things about this project is that we had the opportunity to work with Dr. Lopez — a leader and role model in the vet community. The volunteer sign-up campaign she created for the ‘Got Your Back’ launch has allowed the charm to create an impact beyond the donations being generated by its sale.”
“Equipping veterinary professionals with the resources to better help animals in need is something we are very passionate about and it's great to have so many others stepping in to help!"
The ‘Got Your Back’ stethoscope charm is available to purchase from the Dr. Woof Website for $16.90. $5 of each purchase will be donated to Vets For Compassion.
For more information about #OperationWoof and to purchase the ‘Got Your Back’ charm visit www.drwoofapparel.com.au
To donate to Vets For Compassion and for information about how you can become a volunteer, visit vetsforcompassion.org/volunteer/
About Dr. Woof Apparel
Dr. Woof is an Australian medical wear brand run by three veterinary doctors. The brand is becoming known in Australia and the USA for its stethoscope charms, quirky scrub caps, and softer-than-pyjamas scrub uniforms.
In 2020 Dr. Woof launched #OperationWoof — a mission to make the medical world smile. Through #OperationWoof, Dr. Woof supports medical charities, connects the medical community, and draws attention to the work of medical artists, educators, and role models. Visit www.drwoofapparel.com.au
Facebook: /drwoofapparel | Instagram: @drwoofapparel | #OperationWoof
About Dr. Woof Apparel
Dr. Woof is an Australian medical wear brand run by three veterinary doctors. The brand is becoming known in Australia and the USA for its stethoscope charms, quirky scrub caps, and softer-than-pyjamas scrub uniforms.
In 2020 Dr. Woof launched #OperationWoof — a mission to make the medical world smile. Through #OperationWoof, Dr. Woof supports medical charities, connects the medical community, and draws attention to the work of medical artists, educators, and role models. Visit www.drwoofapparel.com.au
Facebook: /drwoofapparel | Instagram: @drwoofapparel | #OperationWoof
About Dr Marlena Lopez
Dr. Marlena Lopez is a small animal veterinarian and the 2020 Veterinary Business Thought Leader of the Year, awarded by the Australian Veterinary Association, for her work through her social media page @veterinary_adventures. Marlena is passionate about animal welfare and wildlife conservation. She created Veterinary Adventures® to help aspiring vet students and educate pet owners on how to best take care of their beloved companions. Visit www.veterinaryadventures.com
Facebook:/veterinaryadventures | Instagram: @veterinary_adventures
About Vets For Compassion
Vets For Compassion is an Australian based not-for-profit organisation with a mission to improve animal welfare. All members of the Vets For Compassion team are volunteers. The highly trained team of veterinarians, vet nurses, wildlife darters and rescuers provide emergency wildlife rescue assistance and disaster response here in Australia and around the world.
Vets For Compassions relies on the generosity of its supporters whose donations enable them to alleviate the suffering of animals in need of help. The team works with the optimum level of resource efficiency, ensuring every dollar raised goes directly to saving precious animals. Visit www.vetsforcompassion.org
Facebook: vetsforcompassion | Instagram:@vets_for_compassion |#VetsForCompassion
MEDIA RELEASE, 5th October 2021
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