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Australian Dog Lover
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Across Australia, a quiet health crisis is affecting our best friends. More dogs than ever are battling chronic health issues like itchy skin, allergies, and joint pain.
According to Nationwide Pet Insurance, skin allergies have ranked as the #1 dog claim for 13 consecutive years, with over 450,000 skin allergy claims logged in 2024 alone.
It's not just a seasonal problem; it's a daily struggle for countless pets. A 2024 study in Scientific Reports revealed that nearly 40% of dogs as young as 8 months to 4 years already have signs of osteoarthritis, even though many show no visible symptoms. This means a dog could be suffering in silence, and by the time you notice limping, the joint damage may already be extensive.
For the Sydney-based founders of HappyDogCo, this was personal.
A Mission Born from Frustration
"Watching our Golden Retriever struggle to get up from the floor and our adopted dog incessantly scratch until his skin was raw was heart-breaking," one founder explains. "Costly vet visits and medications offered no lasting relief." Out of this frustration, VitaChews were born—a mission to create long-term solutions for dogs everywhere.
It's not just a seasonal problem; it's a daily struggle for countless pets. A 2024 study in Scientific Reports revealed that nearly 40% of dogs as young as 8 months to 4 years already have signs of osteoarthritis, even though many show no visible symptoms. This means a dog could be suffering in silence, and by the time you notice limping, the joint damage may already be extensive.
For the Sydney-based founders of HappyDogCo, this was personal.
A Mission Born from Frustration
"Watching our Golden Retriever struggle to get up from the floor and our adopted dog incessantly scratch until his skin was raw was heart-breaking," one founder explains. "Costly vet visits and medications offered no lasting relief." Out of this frustration, VitaChews were born—a mission to create long-term solutions for dogs everywhere.
The Solution: Science-Backed Wellness
VitaChews are tasty supplements that deliver scientifically backed ingredients in a format dogs love.
The Mobility Chews use well-known ingredients like glucosamine to support joint health and green-lipped mussel to reduce inflammation, helping dogs move with less pain. Given that joint damage starts so young, these chews are designed for proactive, long-term cartilage support—making prevention the priority for active dogs, not just older ones.
Similarly, the Allergy Chews combine probiotics and colostrum to soothe itchy skin, calm paw licking, and restore immune balance from the inside out.
Results You Can See
Already, thousands of pet parents across the country using VitaChews report seeing dramatic improvements—from calmer skin and less limping to shinier coats and overall happier, more comfortable dogs.
When asked what's driving their success, a founder put it simply: "They're more than just pets to us. VitaChews are effective, science-backed, and affordable."
In a time when skin and joint issues are on the rise, HappyDogCo is determined to bridge the gap between veterinary science and daily wellness, because every dog deserves to live free from discomfort.
Ready to help your dog live free from discomfort? Learn more about the science behind VitaChews and find the right supplement for your dog at www.happydogco.com.au
Price & Where to Buy
RRP: $49.95 per tub (120 chews) from www.happydogco.com.au
Connect with @Happydogcoau on Facebook and Instagram @happydogcoau
Connect with @Happydogcoau on Facebook and Instagram @happydogcoau
Further Reading and References
1. Nationwide Pet Insurance data: According to Nationwide, skin allergies have been the #1 claim in dogs for 13 consecutive years. In 2024, they logged 450,000+ skin-allergy claims, a 13% increase from the previous year.
Source: DVM360 coverage of Nationwide data (2024)
2. Scientific Reports Study (2024): A study published in Nature's Scientific Reports found that nearly 40% of young dogs (8 months to 4 years old) had radiographic signs of osteoarthritis, while only 23.6% showed visible signs of pain.
Source: Osteoarthritis in Young Dogs (Scientific Reports/Nature, 2024)
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