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Australian Dog Lover
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As freezing mornings sweep across Victoria, Pets Of The Homeless has launched a Virtual Pet Food Drive to feed the rising number of hungry pets living with people experiencing hardship and homelessness this winter.
The charity, which supports people doing it tough by providing pet food, emergency shelter, and veterinary care, has seen demand for its pet food service skyrocket.
In just the first five months of 2025, over 278,000 meals have been distributed to their frontline food relief partners across Victoria — well above the entire year of 2020.
“The demand is the highest we’ve ever seen,” said Yvonne Hong, Founder and CEO of Pets Of The Homeless. “We’re now delivering up to 76,000 meals a month. Shelves are emptying as fast as we can fill them. We urgently need the community’s help to keep up.”
One person feeling the cold more than most is Matthew, who has been living in a swag in a paddock with his loyal dog Maverick. Matthew had been caring for his sick grandmother, but when she passed, relatives kicked him and his beloved dog out of their home.
“The demand is the highest we’ve ever seen,” said Yvonne Hong, Founder and CEO of Pets Of The Homeless. “We’re now delivering up to 76,000 meals a month. Shelves are emptying as fast as we can fill them. We urgently need the community’s help to keep up.”
One person feeling the cold more than most is Matthew, who has been living in a swag in a paddock with his loyal dog Maverick. Matthew had been caring for his sick grandmother, but when she passed, relatives kicked him and his beloved dog out of their home.
“When I skip meals, it’s so Maverick doesn’t have to,” Matthew said.
“He’s my family. He helps with my anxiety, he gives me a reason to get up. I’d be lost without him.”
Matthew walks 6 km every week to collect pet food from a soup kitchen stocked by Pets Of The Homeless.
“It’s been a lifesaver,” he said.
Donations are now being doubled thanks to generous matching support from Apex Steel Group, EVL Holdings, and Metorik, who will match every gift up to $25,000 until 30 June.
“Now’s the time to act,” said Yvonne. “Every bag, tin or cart of pet food you buy online will be matched, having twice the impact and bringing warmth and hope to someone facing their hardest winter yet.”
“Now’s the time to act,” said Yvonne. “Every bag, tin or cart of pet food you buy online will be matched, having twice the impact and bringing warmth and hope to someone facing their hardest winter yet.”
To fill your virtual cart and help pets doing it tough, visit: petsofthehomeless.au/feedpets
MEDIA RELEASE, 18th June 2025
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