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No Bad Days Pet Food's Plate for a Mate Initiative




"Plate for a Mate" Initiative: Feeding Dogs in Need with Every Purchase


In an industry where sustainability and social impact are often afterthoughts, No Bad Days Pet Food is breaking the mould with its mission-driven approach to pet care. 

With the launch of the “Plate for a Mate” initiative, the 100% Australian-owned company promises to feed a dog in need for every order made - ensuring dogs all over enjoy 'No Bad Days'.

The initiative aligns with No Bad Days' core values of giving back and building a better future for humans and their Best Mate’s. By partnering with local shelters, rescue organisations, and grassroots charities, the brand ensures that every bowl donated goes directly to dogs in need across Australia.

“Our Furry Mates give us unconditional love and joy every day—it’s only right that we do our part to ensure no dog goes hungry,” said Saeed Sidaoui, co-founder of No Bad Days Pet Food. “Plate for a Mate is not just a feel-good tagline; it’s a tangible way we can make a difference in the lives of dogs who need us most.”

A Bowl for Every Order

With every order of No Bad Days products—including their all-natural premium air-dried treats, toppers and premium pet remedies, a meal is donated to a dog in need. The company collaborates with shelters and rescues to distribute these donations efficiently, ensuring the initiative has maximum impact. With new product lines planned for the first quarter of 2025, No Bad Days is committed to supporting our best mates.


Community-Driven Impact

No Bad Days is inviting its customers and community to take an active role in shaping this initiative. Through their website and social media channels, pet lovers can suggest shelters or rescue organisations they believe could benefit from the program. The company also plans to rotate recipient organisations quarterly to spread the impact far and wide.


More Than Just a Meal

The “Plate for a Mate” initiative reflects the company’s overarching philosophy: that pet food should not only be nutritious and delicious but also leave a positive impact on the world. By creating sustainable, small-batch pet foods made from premium ingredients like Kangaroo, Green Lipped Mussels, and native Australian superfoods, No Bad Days is rewriting the rules of what it means to care for pets and the planet.


About No Bad Days Pet Food

No Bad Days Pet Food is a playful, young, and forward-thinking brand dedicated to redefining pet nutrition. With a focus on sustainability, community support, and premium natural ingredients, the company offers a range of air-dried treats, premium toppers, and natural remedies crafted for optimal pet health. 

For every purchase made, a dog in need receives a meal, ensuring that every bite makes a difference.

For more information about the “Plate for a Mate” initiative or to learn about No Bad Days’ products, visit nobaddays.pet

You can follow them on Instagram at @nobaddayspet.

About No Bad Days Pet Food

We're a team of animal lovers from Melbourne flipping the pet food game on its head. We're all about using the highest quality, human-grade ingredients, because your pooch deserves nothing but the best. With sustainability at the forefront and a commitment to giving back to dogs in need, we're here to make sure dogs all over have No Bad Days. No Bad Days is a proudly Australian owned and Registered Company.


MEDIA RELEASE, 28th November 2024
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