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The Christmas Project | Petspiration Foundation 2022


Gifting wishes to pets and people most in need this Christmas

From November 1 - December 25, the Petspiration Foundation will be raising money for its Christmas Project initiative so that charity partners across the country can gift Christmas wishes to the people and animals that need them most.

Animal welfare advocate and media personality Jacqueline Felgate is taking the reins as the newly appointed and inaugural ambassador for The Petspiration Foundation, by encouraging every Aussie to get behind the Christmas Project.

“This Christmas, I’m joining the Foundation on its mission to raise $500,000 as part of the project in an effort to empower a better future for pets and people,” says Jacqueline.

“Christmas is a time for giving, and there’s no better feeling than knowing you’ve given the gift of shelter, food or security to those - animals or humans - most in need, ” says Jacqueline.

“Animal welfare is something that I’m extremely passionate about, and knowing that through this donation, the burden on charity partners struggling with resources this Christmas will be eased, is extremely comforting.

The Petspiration Foundation’s Charity and Events Lead, Sherralea Cassidy, says that Christmas is the perfect time of year to consider the people and pets who might be less fortunate than others.

“For most, Christmas is a joyous time of year - celebrated with those nearest and dearest to us. For others, Christmas can be one of the most challenging times of year, with many pets and people experiencing hardship through no fault of their own,” says Sherralea.

“Many organisations are under-resourced and rely solely on the donation of others and through this initiative, we’re hoping to alleviate any burden the holiday season can bring.

“With 100% of the Petspiration Foundation’s donations going towards this initiative, we’re encouraging animal lovers across the nation to open their hearts and extend a donation - big or small - so that we can provide food, shelter, security and support.”

Organisations that will be receiving donations and gifting wishes to the pets and people that need them most include Pets of The Homeless (VIC), Cowboys 4 Kids (NSW), Horse Power (WA), Smart Pups (QLD), Pegasus RDA (ACT), RDA Tasmania (TAS) and Safe Pets Safe Families (SA).


How you can help

1. Visit 
www.petstock.com.au/pages/the-christmas-project/ and donate online

2. Round up your purchase in store or online

3. Purchase specifically marked products

4. Donate $2 or more to Petspiration Foundation’s Wishing Tree at stores across the country

About Petspiration Foundation

The Petspiration Foundation (formally PETstock Assist) is a registered charity that exists to strengthen the rewarding bond between pets and people, empowering a better future for both.

Since its inception in 2007, the Petspiration Foundation has raised more than $7.5 million to date, found homes for more than 13,000 rescue pets and donated more than $181,000 to support flood affected areas in 2022.

The Foundation is contributed to by the fundraising initiatives of all Petspiration brands, donations by business partners and employees as they come together for the pets that inspire us. 100% of funds raised go towards its charitable partners and projects with all operating costs covered by the business.
About Jacqueline Felgate

Jacqueline (Jacqui) Felgate is a multi-award winning journalist, animal lover and newly appointed ambassador for the Petspiration Foundation. Jacqueline was the first woman to host the Brownlow Medal count during a media career that spans two decades. As an animal welfare advocate, Jacqueline enjoys spending her downtime with her 15-year-old dog, Hugo, and retired racehorse, Red.

MEDIA RELEASE, 9th November 2022
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