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For dog owners seeking a gentler approach to canine dental care, Wellness® has launched a new addition to its popular dental chew line: WHIMZEES® Soft™.
This new formula is specifically designed for senior dogs and gentle chewers, offering the same dental health benefits as the original WHIMZEES® but in a 35% softer, more comfortable texture.
WHIMZEES® are a scientifically engineered dental treat with grooves and ridges designed to scrub away plaque and tartar as a dog chews. The Soft™ version is a welcome innovation for pet parents of older dogs, who may have more sensitive teeth or gums, and for dogs who are less aggressive chewers.
Key Ingredients for a Healthy Mouth:
WHIMZEES® Soft™ is a vegetarian, grain-free chew made with a limited number of natural ingredients. The formula includes a number of key components to support your dog’s oral health.
✔️ Potato Starch: The primary ingredient, providing a chewy, digestible base for the treat.
✔️ Parsley and Apple Cider Vinegar: These ingredients are included to help freshen your dog's breath, a common concern for many owners.
✔️ Glycerin: An ingredient that adds moisture and softness to the chew.
✔️ Powdered Cellulose: A source of dietary fibre that helps to mechanically scrub the teeth.
✔️ Lecithin: An emulsifier derived from plants that helps bind the ingredients together.
✔️ Dried Yeast: A source of B vitamins and protein that contributes to a palatable flavour.
✔️ Malt Extract: A natural flavour enhancer.
✔️ Zinc: A mineral that may help to support overall oral health.
The chews are free from artificial colours, flavours, and preservatives, making them a natural choice for daily dental care.
“We’re proud to continue expanding our Wellness ® WHIMZEES® offerings with the launch of Soft™, a softer option for dogs to support healthier teeth, gums and breath” said Alfredo Pimienta, Country Manager of Wellness Pet Company ANZ.
✔️ Glycerin: An ingredient that adds moisture and softness to the chew.
✔️ Powdered Cellulose: A source of dietary fibre that helps to mechanically scrub the teeth.
✔️ Lecithin: An emulsifier derived from plants that helps bind the ingredients together.
✔️ Dried Yeast: A source of B vitamins and protein that contributes to a palatable flavour.
✔️ Malt Extract: A natural flavour enhancer.
✔️ Zinc: A mineral that may help to support overall oral health.
The chews are free from artificial colours, flavours, and preservatives, making them a natural choice for daily dental care.
“We’re proud to continue expanding our Wellness ® WHIMZEES® offerings with the launch of Soft™, a softer option for dogs to support healthier teeth, gums and breath” said Alfredo Pimienta, Country Manager of Wellness Pet Company ANZ.
“I have a senior dog and a daily treat option like Wellness WHIMZEES® can help pet parents like incorporate their furry friend’s dental health habits into their own routines to support more quality time and a happier life together.”
Price and Where to Buy:
RRP: $34.99 Extra Small (XS) Bag (56-pack); Small (S) Bag (28-pack); Medium (M) Bag (14-pack).
Available from July at major pet retailers both in-store and online at Petbarn, Pet Circle and other retailers.
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