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Seek and Snap Donation Dog Competition

A cream Labrador guide dog pup sits next to a Donation Dog collection box in a shop window


Guide Dog pups hit Sydney beaches to launch Seek and Snap Donation Dog competition

Guide Dogs NSW/ACT is celebrating International Dog Day (Tuesday 26th August) by launching the Seek and Snap Donation Dog competition, a fun state-wide scavenger hunt to honour their iconic fundraising companions.

Seek and Snap Competition

Guide Dogs NSW/ACT is inviting the public to become a Donation Dog detective and take part in Seek and Snap, an ultimate scavenger hunt that is free to join. The competition runs for over six weeks, making it the perfect activity for the school holidays.

How to Participate

Participants will receive a series of fun picture challenges, from wrapping a Donation Dog in a cosy scarf to styling them with sunglasses or a hat. There are prizes for Best Story, Most Locations Visited, and Best Photo, so it's a great opportunity to get creative.

Celebrating a Legacy

For more than 50 years, Donation Dogs have been a beloved symbol of community generosity, standing in shopfronts and supermarkets to raise funds for people with low vision or blindness. 

Two cream Labrador guide dog puppies sitting on either side of a Donation Dog collection box in a shop window



The Seek and Snap initiative celebrates their heritage and ongoing impact.

According to Alex Murphy, Guide Dogs NSW/ACT's Donation Dog Specialist, these pups are "nostalgic icons" that have taught many Australians their first lessons in giving. Even in the digital age, this type of fundraising remains a vital channel for funding life-changing services.
“This International Dog Day, we’re inviting everyone to get involved, join the fun and help us celebrate the beloved Donation Dog.”
Launching the Mission

A black Labrador Guide Dog in its harness sniffs a Donation Dog statue in a Coles supermarket



To kick off the competition on International Dog Day, Gulliver, the 5-meter-tall Guide Dogs mascot, will make special appearances at iconic Sydney beaches. Gulliver will be at Clovelly Bowling Club from 11:15 a.m. to 12:15 p.m., followed by Manly Beach at 2:15 p.m.

Sydneysiders are welcome to join the fun, learn more about the competition, and even get a chance to pat some cute pups and take their first photos.

The Impact of Your Contribution

The funds raised by the Donation Dogs have a direct and tangible impact on people's lives. Sibylla, a Guide Dogs Client, shared how her Guide Dog Velvet has transformed her life, giving her back her independence.

She is my first Guide Dog and before we were matched, I felt like my world was shrinking and I was becoming so isolated.
Velvet opened my world up. Things became so much easier and more enjoyable.”
“None of this would have been possible without the generosity of the community. Every single coin dropped into a Donation Dog helps make matches like ours a reality, and I'll always be grateful for the independence that support has given me, she said.

To learn more and sign up to the competition visit the Guide Dogs NSW/ACT website here.
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