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Furbo Launches New 360° Dog Camera



Furbo announces wide-angle rotating camera for all-new 360° views of your pup’s busy life at home

See more than ever before with Furbo’s new rotating camera, designed to keep dogs safe and happy at home!

Just as many pet parents are returning to the office, leaving sad pups behind at home, Furbo Dog Camera, the #1 best-selling pet camera on Amazon, is announcing its newest model, the Furbo 360° Dog Camera

Say goodbye to separation anxiety with Furbo’s most dog and dog parent-friendly model yet, with an all-new 360° rotating view camera. 

This best-in-class camera features the most advanced technology to care for your pet: vanquish your dog’s loneliness as you easily toss treats or speak to them via Realtime 2-way audio, and gain peace of mind with AI-powered alerts to keep you updated on activity in your home 24/7.

Dog parents will love the ability to rotate the camera through the Furbo app. “Since its launch, Furbo has saved thousands of dogs' lives through our cutting-edge dog recognition technology,” says Maggie Cheung, CMO and co-founder of Furbo. 
“From our community's feedback, we've developed the new Furbo with a 360° view to keep even more dogs safe and happy.”
For dog owners staying out late or working long hours away from home, new Colour Night Vision produces colour vision in low light, while enhanced Night Vision gives more detailed images even in full darkness. 

With 1080p full HD vision, the Furbo 360° gives beautifully crisp vision, day or night. The new feature, Auto Dog Tracking, will rotate to track your pup as they move around the room, ensuring there’s always a watchful eye on your dog. No more blind spots for your pup to hide in!



And to help keep your dog happy at any hour, simply swipe your finger in the Furbo app to deliver a treat back home to your pup. Furbo’s Treat Toss is a beloved feature both for comforting dogs and rewarding good behaviour. 

If your dog is suffering from separation anxiety, Realtime 2-way audio is an effective way to make them feel as if you’re right in the room with them. Simply switch on the audio, and you can both see and hear your dog as you send them comforting words.

The AI technology offered by Furbo Dog Nanny, Furbo’s exclusive suite of subscription smart features, is also getting major upgrades. Furbo’s sound-activated Barking Alerts can now detect between a garden variety bark, crying, or more severe howling: a crucial difference for any dog parent. 

Dog Activity Alerts, meanwhile, have advanced to detect specific behaviours. Be alerted when your dog is chewing on things, running around the house, or even going potty.

Says Victor Chang, CEO of Furbo: “Furbo's dog detection AI technology is always getting smarter at looking after our dogs at home alone. Furbo is designed by pet parents for pet parents, and we're very excited that the new Furbo can give them extra peace of mind."

The Furbo 360° Dog Camera is a must-have for full peace of mind about pups left home alone: with a 360° view and smart alerts, no dog will be left behind. 

Price & Where to Buy:

See more than ever before with Furbo’s rotating 360° view camera, with a launch limited-time offer of $249 ($110 off compared with the RRP of $359). 

Available on Furbo.com/au and Amazon.com.au (free delivery on Amazon Primefrom June 7 (12pm). 

Key Highlights of Furbo 360° Dog Camera:

✔️ Full HD Camera with 360° Rotating ViewThe NEW Furbo 360° Dog Camera gives you best-in-class HD video quality with 360-degree rotating view for full room coverage, day & night. Stunning 1080p live view and high-quality 4x zoom let you easily check on your home, speak to family, and toss treats to pets. Know what’s going on in your home from anywhere - no more missed moments or blind spots.

✔️ Realtime 2-way Audio - Seamlessly hear and speak with family members and pets at home, and adjust volume in-app for crystal clear audio. While treats are great, your voice is the best way to help alleviate separation anxiety and make your pup feel loved.

✔️ Adjustable Treat Tossing - Toss a treat to your dog via the free Furbo iOS/Android app. All new Treat Toss allows you to adjust treat size to suit your dog's needs. Fill Furbo with your dog’s favourite treats to use as a reward, or as a distraction for symptoms of separation anxiety like pacing, barking or licking.

✔️ Auto Dog Tracking - Auto Dog Tracking rotates to track your pup as they move around the room. No more blind spots; no more worries.

✔️ Colour Night Vision - Colour night vision provides enhanced night vision with infrared technology to see in the dark, and enjoy vivid colour vision in low light.

✔️ Realtime Barking Alert - Smart barking alerts give you reliable insight into what’s happening at home. Furbo’s Barking Sensor detects when your dog is barking and sends push notifications to your smartphone.

To get the most of your Furbo 360° Dog Camera and its different real-time alerts, you’ll want to subscribe to the Furbo Dog Nanny service. With this budget-friendly subscription, you’ll receive:

✔️ Cloud Recording Tracking - Follows and records your dog when Furbo Dog Nanny detects movement.

✔️ Advanced Barking Alert – Know when your dog starts barking louder than usual. Furbo will notify you when it detects your dog barking continuously for more than 1 minute. It will even catch crying, whining, and howling from your dog.

✔️ Dog Activity Alert – When your dog becomes active, Furbo will detect that and send you a notification about the event.

✔️ Dog Selfie Alert – Using AI technology, the camera can recognise when your dog walks right up to it, immediately taking a photo of your dog and sending you a notification. With this feature, your dog can be the one to initiate the interaction

✔️ Person Alert – The AI Furbo deploys in their camera is also great at detecting if a person appears in the room. When you’re not expecting anyone, this can become invaluable, not only for the wellbeing of your dog but also the security of your home.

✔️ Home Emergency Alert – Furbo can detect the sound of fire alarms, carbon monoxide alarms, or other alarms going off in your home so you can catch these critical events as they happen.

✔️ Cloud Recording – The camera’s smart dog technology detects and records 15-second video clips of important dog-related events, which are then saved in your Cloud Recording. Cloud Recording clips are saved in your app for 24 hours and can be downloaded to your phone or deleted manually from the app.

✔️ Doggie Diary – See what your dog gets up to when you’re not home through this highlight video chronicling your dog's activities during the day. Doggie Diary includes clips recorded between 7 am and 7 pm in your time zone and each Doggie Diary is saved in your app for 7 days.


About Furbo Dog Camera

Furbo Dog Camera is the world's first treat-tossing camera designed just for dogs. It lets you see, talk and toss treats to your dog when you're not home. Launched in 2016, Furbo Dog Camera is the best-selling dog camera on Amazon in 15 countries. Furbo Dog Camera is a property of Tomofun, a pet technology company dedicated to bringing joy and innovation to every pet lover in the world. 
Tomofun is headquartered in Bellevue, Wash. with offices in Taiwan, Japan and Germany. For more information, visit www.furbo.com.

MEDIA RELEASE, 1st June 2022


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